This great society program came out of the white guilt phenomena. There was already affirmative action to some degree in America, however. Under President John F. Kennedy and LBJ administration, this plan was designed to reverse discrimination. It was meant as a temporary means to help level the playing field for American blacks. As of today, over fifty years later, we can see this temporary plan in full effect. Those who benefited the least have been American blacks; just ask Senator Elizabeth Warren, now running for president.